Types of jobs after MBA in Marketing
Better marketing is the panacea that companies have prescribed for themselves to ward off the ills of recession. Therefore, MBAs from the Marketing stream are even more sought after than they were in good times earlier.
Industries and job titles: A buffet of various jobs in industries such as retail, banking, hospitality, media, information technology (IT) and information technology enabled services (ITES), and fast-moving consumer goods (FMCG) is lavishly spread before them.
Jobs are available with titles such as brand manager, sales manager, marketing manager, product manager, market research analyst, media planner, and Internet marketing manager.
Job description: In a nutshell, a brand manager is responsible for the promotion and placement of the brands of a company and data collection of rival brands.
A sales manager sets sales targets and monitors distribution and customer service.
A marketing manager evolves marketing strategy but also focuses on retaining customers.
A product manager manages the delivery of products to customers and is also in charge of the profitability and market growth of products.
A market research analyst devises methods of data collection, analyses data, conveys the data to the business development team, and helps in evolving marketing strategies.
A media planner selects the means of advertising products and helps the marketing team meet targets.
An Internet/online marketing manager is responsible for a wide range of web marketing avenues such as social media marketing, pay per click marketing, search engine optimization, and website content.
Salaries and companies: Career progress and salary of MBAs in Marketing depend on their capacity to innovate. For example, an inventive marketing manager may rise through the ranks to become product development manager and even vice president of marketing or CEO.
In the US, the starting annual salary for an MBA in Marketing may be around $39,000 and may go up to $186,000 depending on the company and position. Popular companies in the US include Amazon, IBM, L’Oreal, and PepsiCo.
The annual salary in India may range from Rs. 1.51 lakh to Rs. 20.43 lakh. Popular companies include HDFC Bank, Tata Consultancy Services, Kotak Mahindra Bank, Vodafone, and Amazon, according to Payscale.
Top b-schools for MBA in Marketing: Among the top schools/universities in the world for MBA in Marketing, according to a listing in the QS Top MBA website, are Northwestern University (Kellogg), Harvard Business School (HBS), Wharton School, Stanford University“>Stanford University, Columbia Business School, Anderson School of Management (all in the US), INSEAD (France, Singapore), IE Business School (Spain), London Business School, Cambridge University (UK), and the IIMs in Ahmedabad and Bangalore.
Types of jobs after MBA in Finance
An MBA in Finance is a coveted degree as a range of career options are available before graduates. Probably, this is because the degree program provides an opportunity to the student to specialize in various fields such as international finance, investment management, taxation, tax planning, financial statement reporting and analysis, and insurance management.
Industries and job titles: The magic words “finance” and “management” open up career opportunities in various sectors including banking and financial services, investment banking, management consulting, insurance, wealth management, asset finance, and hedge fund management.
Job titles available to an MBA in Finance include financial manager/analyst, credit analyst, accounting manager, risk and insurance manager, treasurer, finance manager, cash manager, chief financial officer, VP (finance), and finance director.
Job description: Corporate finance is about ensuring that funds are available for a company’s business activities. Finance professionals study and forecast economic trends, balance risk and profitability, analyze company reports and suggest improvements, take steps to maximize stock value, manage funds by choosing investment portfolios, and apply the principles of financial risk management.
Salaries and companies: The annual salary range in the US is $48,000 to $170,000. Popular companies include J. P. Morgan Chase & Co., Ernst & Young, Hewlett Packard, Citibank and General Electric.
In India, an MBA in Finance from the IIMs may command packages of Rs. 10-15 lakh a year. Financial analysts earn about Rs. 4 lakh a year at the start, credit analysts Rs. 5-6 lakh at the start to Rs. 20-30 lakh in senior-level posts, and management consultants Rs. 5-8 lakh and, in a few years, Rs. 10-15 lakh.
Top b-schools for MBA in Finance: Among the top schools/universities in the world for MBA in Marketing, according to the QS Top MBA website, are Wharton School, HBS, Stern School of Business, Columbia Business School, Stanford University, Northwestern University (all in US), Chicago Booth School of Business (UK campus), London Business School (UK), INSEAD (France, Singapore), IE Business School (Spain), and the IIMs in Ahmedabad, Bangalore, and Calcutta.